Ferrari enters digital world with the F76: Le Mans tribute and a leap into the future

Ferrari is stepping into the NFT digital world with a F76 groundbreaking project unveiled during the 2025 Ferrari World Finals at Mugello. In recent days, the closing rounds of the Ferrari Challenge,featuring the 296 Challenge America and Europe,took place. An event that brings together fans and teams for a true celebration of the Prancing Horse spirit.

During yesterday’s gala dinner and award ceremony, Ferrari presented a one-of-a-kind creation: the Ferrari F76. This is primarily an NFT, a digital asset available for purchase online and assigned a specific value.

A tribute to the Ferrari 499P “triple crown” Le Mans

The F76 celebrates Ferrari’s historic hat-trick at the 24 Hours of Le Mans achieved over the past three years with the 499P. Its name pays tribute to the brand’s first victory in the legendary French endurance race.

It was achieved 76 years ago in 1949 by Luigi Chinetti and Lord Selsdon at the wheel of the Touring-bodied 166 MM barchetta.

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Owning this digital asset will allow a select group of Ferrari clients to support the brand’s Endurance racing programme. In particular ahead of the final WEC round in Bahrain, where the 499P will battle for both the Drivers’ and Constructors’ titles.

The NFT F76’s design was conceived by the Centro Stile, under the direction of Flavio Manzoni, the creative mind behind all Maranello’s Supercars of the past decade.

The F76 stands out for its double fuselage, the result of a quest for ultimate aerodynamic purity. Wing profiles and refined geometries are engineered to enhance performance and defy conventional design principles.

The separation between driver and passenger cells, aligned with the wheelbase, creates a new interaction between the underbody and the bodywork. The central channel turns the car’s shape into a functional wing, maximising ground effect.

Drive by wire technology inside the F76 cockpit

Inside, the F76 is designed to amplify the shared driving experience. Two separate cockpits, connected via drive-by-wire technology, synchronise every driving component. From steering wheel to pedals, allowing both occupants to share sensations in real time. The result is an experience that enhances both emotional and technical involvement.

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The F76 project also offered an unprecedented level of personalisation. Each digital car was created by selecting from a range of design options released as exclusive drops over the three years of the Hyperclub programme.

Through this platform, clients could bring their own F76 to life, becoming active members of an exclusive and innovative community where tradition and innovation meet.

This digital initiative, available only to a select group of Ferrari supporters, marks a bold and visionary step for the brand. A clear demonstration of Ferrari’s ability to evolve and stay ahead of the times, even in the virtual world.